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May 27, 2024

Sonos CEO Patrick Spence said he wants the company’s soundbars to be more wireless in the future, even ditching the HDMI connection to the TV. At the launch of the Sonos Era 100 and Era 300, Spence tell digital trends“I’ve been pushing the team for a long time—I don’t want wires for a soundbar at all. Let’s make it easier.”

This is the first time we’ve had such definitive comment from a company on this subject, and it’s no surprise that it’s being pushed aggressively from the top, as nearly all of the best soundbars going forward will be wireless, not in A “maybe in 10 years” kind of way. The first ones are here now – many of today’s best Samsung TVs can wirelessly send Dolby Atmos sound to compatible Samsung soundbars, which means you don’t have to use the HDMI port to get better audio.

Both LG and Sony currently have products that can send audio wirelessly to the soundbar, but they’re dongles that still connect to the HDMI port. For Sony, it’s the Sony HT-A9 Wireless Speaker System; with LG, you get an optional Wowcast dongle that can stream audio to many of its soundbars, including the LG S95QR. I’ve also heard that LG may be launching a Samsung-like system with Wowcast built into its TVs, but that hasn’t been officially confirmed yet.

The Sony HT-A9 wireless speaker connects wirelessly to a small HDMI adapter. (Image source: TechRadar)

But you’ve probably seen the problems Sonos has with going wireless – in these cases we’re talking about TVs and soundbars from the same manufacturer, since the wireless delivery technology is custom in each case . HDMI is an open, neutral standard that anyone can use, but it won’t be used in wireless soundbars. Companies will see going wireless as an ideal way to get you to spend more money on them — if you want wireless connectivity, you’ll have to buy their extras.



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