February 6, 2023

In early November, some 7,500 Twitter employees received a terse email from a generic address: “We will be going through a difficult process of layoffs in order to put Twitter on a healthy path.” The note was signed “Twitter” . On Nov. 3, some people at the company received emails saying they would be fired the next day.

That evening, Ms. Solomon, her husband and several colleagues headed to Dots Cafe Portland, a lounge on Clinton Street. She said the phone was on the table, face up. When friends at work chat, they tap their phones to chat with colleagues in London, Seattle, and San Francisco through the Signal app. Ms Solomon recalled messages like “I got hit” flying around the screen. “You see your colleagues go down like flies,” she said.

By the next afternoon, her team had shrunk from about 10 engineers to four. Ms Solomon and her husband survived a round of layoffs. For the next week, she recalled, she awaited further instructions from Mr. Musk or the new executive team. She said there was nothing but an email reminding employees that remote work was no longer allowed, with a few exceptions.

Many employees learn about Mr. Musk’s priorities by watching his Twitter feed, where he regularly tweets about the company’s business to his more than 100 million followers. On November 5, he complained about the platform’s search function: “search Reminds me of Infoseek ’98 in Twitter!This will get better soon too,” he wrote. That same day, he tweeted: “Twitter will soon Add to The ability to attach long text to tweets puts an end to the absurdity of Notepad screenshots. “

That’s more than Ms Solomon and many of her colleagues have heard internally. “Radio silence,” she said. She took to Twitter to vent her displeasure.

On Nov. 6, shortly after Mr. Musk announced the new rules for Twitter users in a tweet, she tweeted the first of its kind: “any Changing the name entirely will result in the temporary loss of the verified checkmark,” he wrote. He posted the message after many people on Twitter changed their names to a variation of Mr. Everyone is laughing.





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